Google in the world: its impact in Mexico

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The importance of Google and its impact on the digital and economic environment is more than evident. But, in addition, another sector that is being greatly benefited by the technological revolution of Google Are the companies. Business from countries like Mexico, They are joining Google's collaborative environment. And this has been reflected in the latest report on Google's economic impact in Mexico, with a generation of 47 billion pesos.

You want to know more? We explain it to you in this post. ??

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Beginnings of Google in Mexico

Google's jump to Mexico took place in November 2005. Since then, it has not stopped growing: in Mexico City it has a six-story building with LEED certification with more than 280 employees in charge of improving the experience of users in Mexico.

Oficinas Google Mexico

Economic impact of Google in Mexico

According to the report of "Economic impact of Google in Mexico" from 2018, Google's search, advertising and business tools have given very good results to Mexican companies. Below, we show you the most relevant data.

$47 billion pesos in economic impact

These tools have helped companies, website publishers and non-profit organizations generate $47 billion pesos in economic activity during 2018. When talking about economic impact, it refers to how Google has influenced Mexico in the growth and momentum of its economy.

More than 40 thousand companies

It is evident that this has been possible thanks to the fact that all these companies have started using Google tools and search engines, such as Google Ads and adsense.

More than 11 thousand people

In addition, Google in Mexico has the program «Grow with Google», in which more than 11 thousand people have been trained.

Imagen evento Crece con Google

Business tools

As we have said, businesses in Mexico have benefited from the use of Google tools. Among them stand out:

G Suite

One of the basic pillars in many companies is G Suite, Google's integrated applications for the professional field. They stand out for improving the productivity, collaboration and security of companies, since they are completely cloud-based. Additionally, it allows businesses to have their own domain for him company email. If you want to know more about G Suite, do not hesitate to read posts like G Suite: What it is and why to take it into account, either G Suite vs Office: 6 keys to choosing G Suite.

Botón comprar G Suite

Google Ads

With Google Ads, many potential business customers can be directed towards them using search engines. This can be done with sponsored ads that appear throughout the search page.

Grow with Google

Grow with Google This is an initiative that organizes free Google conferences and workshops in Mexico, focused on businesses and students.

Others

In addition to these tools, others also stand out such as AdSense, Ad Grants, Google Analytics, Google My Business, Google Station, launchpad, Digital Garage and Women Will.

In addition to these tools, do not forget that along with the use of Chrome devices, the economic, time and resource savings of many companies can be taken to the limit. If you want to know more about Chrome, do not hesitate to read Chrome OS vs Windows: 5 differences and which one to choose.

Dispositivos Chrome uCloud

 

 

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